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Customer retention
CUSTOMER RETENTION

Definition: Refers to the activities and actions companies and organizations take to reduce the number of customer defections. The goal of customer retention is to get their customers to continue using their services, for the higher the customer retention, the more profitable the business brand will be.
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* All twelve elements should be in.


1. Purposeful and necessary (see definition).

2. Customer service will meet customer needs.

3. Quality or standard available satisfactory.

4. Price or pricing level will be competitive.

5. Corporate social responsibility will be considerable.

6. Aftercare, after-sales service, etc. will be suitable.

7. Discounts, bonuses, etc. as applicable, will be regular.

8. Condemnation of competitor or competitors will be absent.

9. Customers face the minimum of risk doing the transactions.

10. Activities and actions on for as long as would be required.

11. Customer relations always a priority, constantly maintained.

12. Mergers or acquisitions will not be brought about this period.



THANKS FOR YOUR PATRONAGE.
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PLEASE DO COME AGAIN SOON.



Quote: "Grow your brand, as there's space for everyone". - Romeo Oghene.

Quote: "Alliances and partnerships produce stability when they reflect reality and interests". - Stephen Kinzer.

Quotation: "What does corrupting time not diminish...?". - Horace (65-8 BC).

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