Welcome to the 1520 Perfect Dictionary

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Wow factor
WOW FACTOR

Definition: (informal) The quality something has of being very impressive and surprising to people.
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* All five elements should be in.


1. Specific and identifiable quality, whether it is of an ongoing or a conclusive nature. (FASCINATING, SPECTACULAR)

2. Measurable and/or assessable, however long it lasts or whatever the lifespan of the thing. (FANTASTIC, SENSATIONAL)

3. Not a familiar, routine or usual quality. That is, thing that impresses or surprises had not been previously seen, experienced, handled, etc. In other words, quality will be nonesuch, 'number 1' and incomparable. (MAGNIFICENT, AMAZING)

4. The features, characteristics, ingredients, etc. of the exciting thing are not what was expected or prepared for. (INCREDIBLE, IRRESISTIBLE)

5. No unplanned loss, embarrassment, etc. will be experienced or suffered, as a direct result of factor. That is, quality is not expected to be unsafe, dangerous, etc. (to emphasize, connect to #3, see definition). (GLORIOUS, SPECIAL)
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See perfect SPEECHLESSNESS (3).

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