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Usp
USP

Definition: (business) The USP of a product or service is a particular feature of it which can be used in advertising to show how it is different from, and better than, other similar products oservices. USP is an abbreviation for 'Unique Selling Point'.
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See perfect selling point.
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See perfect particularity (1).

See perfect uniqueness (3).

See perfect feature (1).
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See perfect pulling power.

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