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Target market
TARGET MARKET

Definition: (business) A target market is a market in which a company is trying to sell its product or services.
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* All six elements should be in.


1. Purposeful and considered necessary to have 'catchment area'.

2. Specified and identified only after a thorough market research.

3. Accessibility will not cause selling price to be uncompetitive.
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HOWEVER...



4. Competition already established or the competitor(s) that will be in place will not be engaged in restrictive practices or a price war.

5. Marketing method(s) will not be that or those which will lead eventually to an illegal approach being made to sell product. And will not be such that will encourage or support non-fulfilling of legal obligations by the company providing goods and services.

6. Tries (= efforts) will be appreciated and sales will be made. That is, location or place will serve purpose(s) for marketer (= company).
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WHEREVER...

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