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Promo
PROMO

Definitions:

i. (informal) An activity that is connected with advertising (= promoting) somebody/something, especially a new pop record.

ii. (journalism) (informal) A promo is something such as a short video film which is used to promote a product.

iii. (informal) An advertisement, especially a short film.

iv. Short film to promote a product.
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* All nine elements should be in.


1. Purposeful and considered necessary for promoters/sponsors.

2. Well acted and/or professionally produced. (To emphasize.)

3. Contains or highlights mainly the selling points of product.

4. Broadcasts or shown or publicized widely and timely.

5. Promoted or advertized clearly as an (the) 'appetizer'.

6. Contents will be present in the real deal (= the product).

7. Producers would have fulfilled all the legal obligations.

8. Never asked to be paid for by the prospective viewers, to be seen.

9. Serves purpose(s) or achieves goal(s) - sales, readership, etc.
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