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Mystery shopping
MYSTERY SHOPPING

Definition: The activity of visiting or telephoning a shop/store or other business pretending to be a customer, in order to get information on the quality of the service, the facilities, etc.
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* All ten elements would be in.


1. Purposeful and necessary.

2. Right shop/store, or phone number, as directed or authorized.

3. Access to every part of shop/store is available. And/or conversation has no no-go areas.

4. Arrival or timing of call is appropriate, to help achieve goal(s).

5. Adequate period of time is available to conduct business.

6. No unplanned loss will be suffered by shop/store, employer, employee, service provider, etc. as a result of activities.

7. The desired information will be obtained.

8. No illegality or crime will be committed in shop/store or in the course of telephone conversation.

9. No disclosure of purpose during 'shopping'. That is, question as to whether customer is a mystery shopper will not be answered; no lying or telling a half-truth! 'Customer' keeps mute or quiet!

10. Information secured will be completely, timely and correct delivered.
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See perfect MYSTERY SHOPPER.

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