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Media (1)
MEDIA (1)

Definition: The main ways that large numbers of people receive information and entertainment, that is, television, radio, newspapers and the Internet.
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* All eleven elements should be in.


1. Purposeful and necessary, whatever the type of governments or politics is in the place of operation. WATCHDOG.

2. Officially or legally recognized and self-regulated or, where necessary, group-controlled; INDEPENDENT & FREE.

3. Forms of news dissemination or reporting are correct; RELIABLE & CREDIBLE.

4. Accessible or reachable; AFFORDABLE.

5. Current or modern and updated; TIMELY.

6. Unbiased (bold), impartial (courageous). That is, practitioners will scrutinize information thoroughly before releasing same to the public; FACTUAL.

7. Helpful and friendly; SAFE.

8. Patriotic and selfless; TRUE.

9. Vivid and creative; APPEALING.

10. Makes sense. That is, whatever is transmitted, broadcast, published, etc. is clear and accurate, fair and objective; cannot be manipulated and does not rush to judgment; USEFUL.

11. Ways act as transformation or change agents. That is, whether critical or liberal, practitioners know their roles and fulfils objective(s) and/or serves established purpose(s). VIBRANT.
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* CANNOT BE IGNORED, OR MUZZLED, WHATEVER ITS RIGHTS.


shun the bias.

shun disloyalty.

shun divisiveness.

shun propaganda.

shun partisanship.

shun unseriousness.

shun sensationalism.

shun mischievousness.

shun yellow journalism.

shun unprofessionalism.

shun rumour-mongering.
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See perfect DON'T.




Quote: "Always fight for progress and reforms, never tolerate injustice or corruption, always fight demagogues of all parties, never belong to any party, always oppose privileged class and plunderers, never lack sympathy with the poor, always remain devoted to the public welfare, never be satisfied with merely printing news, always be dramatically independent, never be afraid to attack wrong, whether by predatory plutocracy or predatory poverty". - Joseph Pulitzer.

Quote: "The media's the most powerful entity on earth. They have the power to make the innocent guilty and the guilty innocent, and that's power. Because they control the minds of the masses". - Malcolm X.

Quote: "A flourishing, morally credible media is a vital component in the maintenance of genuinely public talk, argument about common good". - Rowan D. Williams.

Quote: "You may be disappointed if you fail, but you are doomed if you don't try". - Beverly Sills.

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