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Circularization (2)
CIRCULARIZATION (2)

Definition: The act of circularizing (sending out printed advertising leaflet, notice, etc. in large numbers).
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* All nine elements should be in.


1. Purposeful for whoever the sender(s).

2. Considered necessary to adopt method.

3. Prints will be clear and so very readable.

4. Sender would have endorsed content.

5. Addresses are current, correct.

6. Addressees will be complete.

7. Numbers sent will be right.

8. Costs will be affordable.

9. Achieves objective(s).
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NOT A 'TO WHOM IT MAY CONCERN' !
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> however material is printed.

> whatever the product, message.

> in colour and/or black and white.

> literate or illiterate recipient(s).
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See perfect ADDRESSEE.

See perfect SOMEBODY.

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